A website with beautiful artwork and very little valuable content even if you were to somehow get traffic to it would actually drive people a way and could give you bad word-of-mouth advertisement for your site.
A site with good Web design always puts content before looks. To give an example of what I mean imagine a company producing a CD and putting more attention into the art on the jewel case rather than in the actual music production of the CD itself.
It seems kind of ridiculous doesn’t it? People will not buy a CD just because the jewel case art is amazing to look at if the CD itself, the music, is not just as powerful. People see websites in the same manner whereby information is the actual reason they’re there and the look and feel of the page is merely a bonus, a bonus that if overdone can take away from the website by making it load so slow that people will not wait for it.
When building your webpage, write powerful content and then worry about how the site will look, but maintain at all costs SEO standards! A lot of people realize that in order for site to be picked up by the search engines and rank high there are a lot of things in web design that need to happen.
One of the main things that a lot of people don’t realize is that the simpler a site is, the less bells and whistles you put our site and especially animation, the better chance you have becoming ranked for your site niche or keyword. If you absolutely must put all the bells and whistles on your website, build your site simply at first start driving traffic to the page build the content so that it is valuable.
Then and only then, after you have a nice following, a steady flow of traffic should you add flash or anything else to the site. I wouldn’t recommend adding these things to your site if you plan on building an adsense site or affiliate site, because these types sites generate money based on traffic.
Traffic is built by search engines mostly and search engines don’t like flash animations and things of that sort because they slow down page load times. One workaround is to build your first page to SCO standards completely and have it linked to your flash page almost immediately.
