The RareSite Network

You probably already know how great uploading your company’s Web video clip is. For a firm’s online marketing director, Web video is a valuable media that can effortlessly capture your customers’ attention and enhance the amount of users to your organisations site. Professional videos are extremely successful in maintaining the target customers’ fairly short attention span. What’s more, if codes are used and video sharing is promoted, Web video clips can be a great way to get one-way incoming links & thus positively affect your organisations position on Google.

If truth behold, online video clips have become a good media for business or self endorsement. The following are a few tips to distributing your own Internet videos.

Firstly, you can post your video commercials on your own site; but this would entail you to find your own video hosting arrangements. Ask your web hosting solutions contractor if video downloading or video streaming functions are supported.

Video downloading is where your users must download your video commercial to their hard drive. They need to download the short format video to their own personal computer before they can play it using their personal computers video player or a downloadable video player device. There are hundreds video downloading service merchants that are reasonably cheap. There is also a progressive downloading mechanism where your Internet visitors can play the online videos at the same time as downloading them. Vidify is one of the best video production companies around that produce cost-effective short format online videos for local businesses.

Video sharing streaming on the other hand totally does away with the need to download the short format promotional videos and allows instant playback so it gives the most worth to your web viewers. Of course, getting a video hosting contractor that supports video streaming can cost you a pretty penny.

And finally, the more fashionable way to distribute short format professional videos is posting your sites to video distribution websites that have their very own video hosting platform. These websites cost you nothing at all to join and will even sometimes give you money post video content. What’s more, also have a huge audience base and reach; for instance, YouTube gets around 19 million visits each month.

Videos are a vital tool to market your organisation. For certain there are many other types of marketing methods around which include editorial writing to blogging, from press releases to e-mail. However, nothing says “cool, connection, & creativity” like a video. For online video publishing solutions that best meet the needs of your business, visit the Vidify website today.

Each month more and more companies of varying sizes are creating online videos about their products. They are not only putting them on their company websites, but they are putting them on their own blogs. To gain worldwide twenty-four-seven publicity, professional videos are being published to countless video-sharing sites like that of YouTube & Metacafe. And why not ? it is very inexpensive, easy to undertake, and can have a considerable impact, in a number of cases, on the traffic it drives to your firm’s website.

There are a lot of other reasons why Web videos are an efficient way to promote your company.

Internet videos benefit from a large distribution channel: Videos by their very nature are straightforward to “package” which means they are good to be added to a series of different distribution channels. You can post them on your organisations site or blog, if you want you can even upload them onto your desktop computer & run them time & again at a selected company show. You can upload them to many online video-sharing social sites. You can burn them onto CDs and give them away or sell them. You can even send them via email.

Professional videos are a good way to advertise. As our knowledge of technology develops, so do the ways in which organisations like to interact with others. Most individuals are visually oriented meaning that is how they best understand and work with their world. This makes videos online the supreme advertise strategy to communicate to today’s clients.

These are just a number of the many reasons why Web videos might be an exceptional way to advertise your company’s services. Learn more about this area to see how you may make use of your valuable time, money, and energy to speak with your target consumers in a pioneering & interesting way.

For many years, I’ve been a tutor for students undertaking courses in writing romance, crime or children’s stories. In that time, I’ve marked thousands of assignments. I’ve seen hundreds of plots, thousands of scenes, millions of words. And if I had to give writers one piece of advice after seeing all those millions of words, it would be this: always ask ‘WHY?’

Why?

Because I’ve seen too many characters forced into ridiculous situations by a careless author. I’ve seen potentially good plots twisted completely out of shape – because the writer finds it easier to force characters to do dumb things than to sit down and come up with a stronger plot.

Believe me, you don’t want your readers scratching their heads in puzzlement and saying ‘But why would she do a stupid thing like that?’ or ‘As if anyone would say that at a time like this!’
Once readers start saying stuff like that, your book’s a goner.

Suddenly, the reader can’t believe in the character anymore. She’s become a puppet in the hands of the author. (‘Oh,’ says Character, ‘You want me to agree to meet this guy I know is a psychopath in the middle of the night, in a deserted area of bushland? Without backup, without a weapon, and without letting anyone know where I’ve gone? Isn’t that a bit… well… stupid? Oh, I see, it’s necessary for the plot to work… Well, okay then.’)

Now come on. What would you do in this position?

1. First, you would probably never in a million years agree to go anywhere to meet a known psychopath.

2. If for some incomprehensible reason you did, you’d certainly leave messages with key people saying where you are going, who you are planning to meet, why you are going, when they should expect to hear from you again and what action they should take if they don’t.

And that leads us to the golden rule when you are planning action for one of your characters. First ask, ‘What would I do in this situation?’ Your common-sense response is probably what most people would do. Here’s a useful chart you can use to ask your characters WHY they’re doing or saying those things, while there’s still time to change it.

“Why” Questions That You Should Ask:

• Is this an action consistent with her character?

• Has he been programmed (through a lifetime’s habits or through some form of brainwashing) to act in this way?

• Has she been driven beyond her normal limits? If so, how and why? Is this credible?

• Is he thinking clearly? If not, why not? Is this reason believable?

• Is there another option? If so, what? Would it be more logical for this character to take this option instead?

• Self-preservation is a strong human instinct. Is your character doing everything he can to keep himself safe while taking this action?

• Has the character had time to think? Would she have made a different decision if she had not had to decide on the spur of the moment?

• If the action taken has obviously been a bad decision, can this character change plans? Will this help the plot?

• What would you do in this situation? What would most people do?

• Is this character responding to change in some way?

• Is this a kneejerk reaction or a considered plan?

• Is your character being heroic or being an idiot? Is she weighing up all the options?

DIALOGUE: Why Is My Character SAYING This?

• Does her speech reflect her upbringing, ethics and/or her aspirations in life?

• Is he responding emotionally without thinking things through?

• Is she playing a role to get what she wants?

• Is this a logical response or is it a case of the author manipulating the character for the sake of the plot?

• Do the character’s words lead her into more trouble?

• Do the character’s words buy him time to find out some information or give the cavalry time to get there?

• Is she lying to get herself out of trouble?

• Is he lying to protect someone else?

If you get in first to ask your characters ‘why?’, you are far less likely to have editors and readers ask the sort of ‘why’ questions that you won’t like – ‘Why should I buy a far-fetched plot like this one?’ or ‘Why would anyone want to keep reading this?’

(c) Copyright Marg McAlister

Marg McAlister has published magazine articles, short stories, books for children, ezines, promotional material, sales letters and web content. She has written 5 distance education courses on writing, and her online help for writers is popular all over the world. Sign up for her regular writers’ tipsheet at http://www.writing4success.com/